DIGITAL MAYOR

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 The Digital Mayor is the face of our local community platform and real estate brand. This hybrid role combines licensed real estate sales with local advertising and business partnership sales. The Digital Mayor builds relationships with residents, homeowners, local businesses, and community organizations while growing a hyper-local website that promotes neighborhoods, events, and trusted vendors.

This individual becomes the go-to connector and community ambassador, using content, networking, and referrals to drive both real estate transactions and advertising revenue.

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Key Responsibilities

Real Estate Sales

Prospect, list, and sell residential real estate within assigned territories.

Convert leads from the community website, events, referrals, and vendor partnerships.

Host open houses, community meetups, and local info events.

Provide buyers and sellers with full transaction support from listing to closing.

Build personal brand visibility through social media, local content, and community outreach.

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Community Advertising & Sponsorship Sales

Recruit and onboard local business partners, sponsors, and preferred vendors for placement on the community website and marketing platforms.

Sell:

Monthly digital advertising spots

Vendor feature profiles

Event sponsorships

Community page placements

Maintain relationships with advertisers and ensure continued value through exposure and promotions.

Upsell bundled packages combining digital ads, social posts, and in-person event promotion.

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Community Website & Brand Ambassador

Serve as curator and spokesperson for local lifestyle content (restaurants, schools, sports, events, charities, highlights).

Conduct business spotlights and interviews.

Coordinate promotions and giveaways featuring partner businesses.

Build the website’s email and social media audience.

Grow brand trust by being highly visible in the town.

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Marketing & Lead Generation

Create local content including:

Market updates

Business showcases

New resident guides

Promote listings across website, socials, newsletters, and community partners.

Collect contact info leads through QR codes, online forms, and contests.

Convert website visitors into buyer/seller clients and advertisers.

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Networking & Events

Host and attend:

Coffee meetups

Business networking sessions

School, sports, and charity events

Represent the platform and real estate brand locally.

Build referral relationships with lenders, attorneys, insurance agents, and contractors.

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Compensation & Earnings

Multiple Income Streams:

Real estate commissions on closings

Recurring ad revenue commissions from vendor accounts

Sponsorship & event commissions

Performance bonuses

Top Digital Mayors can earn income from both active real estate deals and growing recurring residual revenue from advertising partners.

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Ideal Candidate

Required

New Jersey / Florida Real Estate License (or willingness to obtain)

Strong interpersonal and relationship-building skills

Sales experience preferred (ad sales, real estate, B2B, or outside sales)

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Preferred Traits

Social media marketing skills

Confidence in public speaking & hosting events

Entrepreneur mindset

Local community involvement or connections

Organized self-starter with excellent follow-up habits

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Personality Fit

Community connector

Relationship-first mindset

Creative marketer

Goal-driven closer

Comfortable networking daily

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What Makes This Role Different

You’re not “just an agent” — you’re a community brand builder

You earn recurring income from local businesses in addition to sales commissions

You build long-term local authority and influence

You create a scalable personal business with multi-income streams

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Success Metrics

New business partners signed monthly

Traffic growth to local site pages

Advertising retention rate

Closed real estate transactions

Event participation numbers

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Growth Opportunities

High-performing Digital Mayors can advance into:

Regional Digital Director

Territory Manager for multiple towns

Franchise or licensing partner

Operations or training leadership role

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If you love networking, real estate, and community branding—and you want multiple income streams beyond commission alone—this opportunity is built for you. Become the Digital Mayor of your town and build both influence and income where you live and work.